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shopify conversion optimization
23 Shopify Checkout Mistakes Killing Your Conversions
By Girish Rajwani on June 2, 2026
Checkout page is not a one-time setup. This guide covers real checkout mistakes backed by real abandonment data, and their fixes, so you know exactly where to start.
Why Shopify's New Customer Account is Better Than Legacy
By Girish Rajwani on May 31, 2026
Shopify deprecated legacy customer accounts in February 2026. Here's what you actually get in the new version and why it's worth migrating.